Refresh Boyne: “Digital Strategies” with Shane Breslin

Refresh-Boyne-Logo-300x196On Wednesday, 25th May 2016, Shane Breslin paid a visit to The Mill to give a talk on digital strategies. Shane Breslin is a digital consultant with over 15 years experience in online content, digital strategy, and marketing communications. As past-Deputy Editor and Editor of, he helped to build it into one of the largest lifestyle brands for Irish males, which currently has 3.1m unique users each month, 450,000 Facebook fans, and 220,000 Twitter followers. In the past few years, he has worked as a marketing and digital consultant for a range of clients, and also opened Blackbird Books, an independent bookshop in Navan in 2015.

He has shared a few tips on how to:

– choose the right advertising platform for YOUR business

– measure the cost effectiveness of your ad campaigns

– target the right customer, and much more!





Refreshments kindly sponsored by Amphenol TCS.







Refresh Boyne is a community of designers and developers working to refresh the creative, technical, and professional culture of the New Media industry in the Boyne region. Refresh Boyne hold events that promote design, technology, usability and standards and is part of, and inspired, by the Refreshing Cities movement.