Search Engine Optimisation The Basics

Basic Search Engine Optimisation (SEO) is fundamental to your online presence. Using good SEO practices can help you position your website properly – enabling your business to be found when potential buyers are looking to buy products or services that you sell.

Topics covered include:

What are search engines looking for?
How can you build your website in a way that will please both your visitors/customers?
Google, Bing, and other search engines?
How can SEO help your web presence become more profitable?
What does it take to “get to the top” of search engine results?
Learn about the basics to improve your web site’s searchability:
Learn about the following terms that will help your website ranking including:
SEO image tagging best practices
Mobile friendliness
Social media engagement
The “Google Algorithm”